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How to Market to Doctors, Physicians, and Other Health Care Professionals

Healthcare Success

Generally speaking, doctors control large sums of money both professionally and personally, making them a highly desirable target audience for pharmaceutical companies, device and supply companies, SaaS, and even those outside the healthcare industry, like real estate brokers and investment advisors.

Doctors 148
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Will Vertical Integration Kill the Primary Care Practice?

Health Blawg

Once the federales blocked the health insurance company mega-mergers, it was only a matter of time before alternative approaches to rearranging the three-dimensional chessboard of the healthcare-industrial complex would emerge. The approach du jour is the vertical merger. How do we integrate lessons from the past and present?

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article thumbnail

Will Vertical Integration Kill the Primary Care Practice?

Health Blawg

Once the federales blocked the health insurance company mega-mergers, it was only a matter of time before alternative approaches to rearranging the three-dimensional chessboard of the healthcare-industrial complex would emerge. The approach du jour is the vertical merger. How do we integrate lessons from the past and present?

article thumbnail

Will Vertical Integration Kill the Primary Care Practice?

Health Blawg

Once the federales blocked the health insurance company mega-mergers, it was only a matter of time before alternative approaches to rearranging the three-dimensional chessboard of the healthcare-industrial complex would emerge. The approach du jour is the vertical merger. How do we integrate lessons from the past and present?

article thumbnail

Will Vertical Integration Kill the Primary Care Practice?

Health Blawg

Once the federales blocked the health insurance company mega-mergers, it was only a matter of time before alternative approaches to rearranging the three-dimensional chessboard of the healthcare-industrial complex would emerge. The approach du jour is the vertical merger. How do we integrate lessons from the past and present?

article thumbnail

Will Vertical Integration Kill the Primary Care Practice?

Health Blawg

Once the federales blocked the health insurance company mega-mergers, it was only a matter of time before alternative approaches to rearranging the three-dimensional chessboard of the healthcare-industrial complex would emerge. The approach du jour is the vertical merger. How do we integrate lessons from the past and present?

article thumbnail

Will Vertical Integration Kill the Primary Care Practice?

Health Blawg

Once the federales blocked the health insurance company mega-mergers, it was only a matter of time before alternative approaches to rearranging the three-dimensional chessboard of the healthcare-industrial complex would emerge. The approach du jour is the vertical merger. How do we integrate lessons from the past and present?