Remove keyword community-health-systems
article thumbnail

SEO vs. SEM for Healthcare: The Difference Explained

Healthcare Success

Whether you run a multilocation healthcare organization, hospital, or health system, understanding the distinction between search engine optimization (SEO) vs. search engine marketing (SEM)—and how each distinctly helps your business—is important for several reasons. Search queries Keyword research can be tricky in the medical space.

article thumbnail

How to Write an Effective Press Release (Plus Tips for Maximizing Exposure)

Healthcare Success

They are remarkably effective tools for controlling the narrative during a crisis or public health event. This typically involves timely, relevant, or impactful information or events that directly affect people in our local community or region. Tying current services to a new health or medical study. Include keywords.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

9 Healthcare Marketing Trends to Embrace in 2023

Healthcare Success

We regularly come across new, well-funded telehealth-based providers, including addiction, mental health, men’s health, fertility, online pharmacies, B2B businesses, nutrition, primary care, and others. They’re also expanding into new, more innovative areas that outdated medical systems can’t reach as easily.

article thumbnail

Healthcare Marketing Trends in 2024: How to StayAhead

Healthcare Success

Predictive analytics for high-value patient communications Predictive analytics analyzes historical patient datasets to identify trends and help predict future events (e.g., health conditions, clinical decisions, spread of disease). Empathy is crucial in healthcare marketing. Human experts have essential and irreplaceable qualities.

article thumbnail

How to Write an Effective Press Release (Plus Tips for Maximizing Exposure)

Healthcare Success

They are remarkably effective tools for controlling the narrative during a crisis or public health event. This typically involves timely, relevant, or impactful information or events that directly affect people in our local community or region. Tying current services to a new health or medical study. Include keywords.

article thumbnail

Citational Racism: How Leading Medical Journals Reproduce Segregation in American Medical Knowledge

Bill Of Health

Biases in scholarly citations against scholars of color promote racial inequality, stifle intellectual analysis, and can harm patients and communities. So are the slightly increasing number of research studies published in international “gatekeeper” medical journals like JAMA that explicitly address the role of racism in health.

article thumbnail

St. Vincent Healthcare, Rimrock and RiverStone Health Create a “Healthy SPARK” for Women

GoMoHealth

Vincent Healthcare, Rimrock, and RiverStone Health, the Healthy SPARK program improves overall health for prenatal and postpartum women who may also be dealing with substance use disorder (SUD). Engage with community activities and resources. Use coping skills to manage mental and physical health. Community Resources.