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How to Market to Doctors, Physicians, and Other Health Care Professionals

Healthcare Success

Marketing to doctors, physicians, surgeons, and other health care professionals can be extremely challenging, complicated, and expensive. What’s more, most doctors work in a hospital or multilocation medical practice, making it even more challenging to identify key decision-makers. Gender: Is there a gender bias to consider?

Doctors 148
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COVID-19 Lessons: A Path to a Better Health Care System

Accountable Care Doctors

These more tightly integrated systems of care demonstrated: The ability to rapidly pivot and deliver care in new ways and venues, like video visits, drive-by testing sites, and even the conversion of public buildings into emergency hospitals. Continue to encourage the migration of care from the health care campus to the home.