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Memorial Healthcare finds success with switch to Epic-based telehealth vendor

Healthcare It News

"With our previous virtual vendor, we could brand the service as our own to patients, but virtual providers were unable to 'know' patients because they lacked access to patients' full medical records," said Bill Manzie, administrative director of telehealth at Memorial Healthcare System.

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Zoom is helping MaineGeneral Health boost its telehealth success

Healthcare It News

We decided to pilot Zoom on a small use-case (staff-to-staff) that did not fit within the scope of our existing platform’s capabilities. Our initial pilot quickly evolved into four active telehealth services. We were able to streamline our interpreter services process by integrating with our existing interpreting platform.

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18 Strategies That Make Great Healthcare Website Designs

Healthcare Success

Your website is—more often than not—the first experience people have with your brand. Creating an immersive, branded space for users to experience is vital for effective marketing. Is it more brand awareness or recognition? Humanize your brand Draw an emotional connection by sharing images of your physicians and staff.

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Convert More Healthcare Consumers with Modern Conversion Rate Optimization Techniques

Healthcare Success

During our discussion, Brian shared several valuable insights, including why an intuitive buyer journey, highly relevant and engaging content, and clear calls to action are essential. Show users what separates your brand, business, products, services, or doctors from competitors."

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What is a Healthcare Writing Style Guide (& Why You Need One)

Healthcare Success

Instead of using a generic style guide for content, today’s leading healthcare brands are creating their own, also known as content style guides. A content style guide is a companion to your brand style guide and helps writers and marketers write on-brand copy for your business.

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Vendor notebook: New AI partnerships with Dell, Google enhance workflows and communications

Healthcare It News

The initiative showcases the "pursuit of excellence in leveraging technology to meet the evolving needs of Nevadans," added Tim Galluzi, state chief information officer. " The company noted that it processes 5.5

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The Levels of Content & Why Healthcare Can’t Settle for Lower Tiers

Healthcare Success

These are up-and-coming writers who are beginning to understand how content dictates brand voice and tone and why it’s an essential part of integrated marketing and SEO strategies. Here’s why: Your brand reputation will suffer. You will lose branding opportunities. And quality writing doesn’t happen by magic (AI or otherwise).