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Convert More Healthcare Consumers with Modern Conversion Rate Optimization Techniques

Healthcare Success

I needed a preventative health screening, a heart scan, just to make sure everything was healthy. Each piece of information becomes an opportunity to probe for more critical information, like their name, age, social security number, or health insurance provider.

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11 Marketing Strategies that Support Personalized Healthcare

Healthcare Success

Healthcare consumers are more likely to return to a hospital or medical facility for additional care when follow-up care is absent or fails (due to a lack of access, health literacy, or other factors). Health surveys. More informed keyword research. Developing a robust plan for follow-up care (e.g., Lab result notifications.

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Is it Time for a New Healthcare Brand – Or a Rebrand?

Healthcare Success

Has your health brand become lost in a sea of sameness? Your Health Brand Has Become Lost in a Sea of Sameness Healthcare consumers will associate your logo, imagery, typography, and messaging with your products or services and their benefits. Do your marketing assets feel stale and out of touch with your audience?

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How to Create a Healthcare Social Media Calendar

Health Care Success

World Health Organization (WHO): 38.4+ Social media is the fastest way to reach today’s healthcare consumers and raise awareness about new, emerging, and cyclical health concerns. . It’s highly effective when things that affect public health are rapidly changing. your website or other public health accounts).