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Home Care Agencies Becoming ‘More Strategic’ on Sales, Marketing Fronts

Home Health Care

Home care’s stock has continued to rise, as partners and payers increasingly acknowledge the value of non-medical support. But as home care providers increasingly solidify their role in the larger care continuum, they will need to beef up their sales and marketing efforts in order to truly capitalize on opportunities.

Home Care 104
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Future Leader: Maria Warren, Vice President, McBee

Home Health Care

The program is designed to recognize up-and-coming industry members who are shaping the next decade of home health, hospice care, senior housing, skilled nursing, and behavioral health. Maria Warren, the vice president of McBee, has been named a 2023 Future Leader by Home Health Care News.

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Given Regulatory Uncertainty, Hospital-At-Home Models Are Losing Momentum

Home Health Care

The Centers for Medicare & Medicaid Services (CMS) gave health systems and providers the ability to take hospital at home as a concept and run with it during the public health emergency (PHE). The Boston-based Biofourmis is a tech-enabled at-home care enabler. The startup recently reached unicorn status.

Hospitals 105
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Supporting the Continuum of Care for Serious Illness in Medicaid Managed Care

NASHP

People with serious and life-threatening health conditions experience care needs that drive costs, including hospital admissions , emergency department utilization , and nursing home care. Rhode Island is another state that has invested in coordinated care for complex populations enrolled in Medicaid. The state and U.S.

Medicaid 100
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Fast Forward with Dr. Steve Landers, President and CEO, Visiting Nurse Association Health Group

Home Health Care

Landers shares insight into the tools, technologies and practices that are reshaping home health and home care as we know it. He also talks about VNA’s plans to further integrate digital technology and analytics tools to improve health outcomes and operational efficiency. That’s why I love it.

Nursing 52
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WelbeHealth’s Michael Le On The Future Of Innovative At-Home Care Models

Home Health Care

This article is a part of your HHCN+ Membership In the broader at-home care space, Dr. Michael Le is considered an innovator. As the co-founder and former chief medical officer of Landmark Health, he was integral in helping build a company that would eventually catch the eye of UnitedHealth Group’s (NYSE: UNH) Optum.

Home Care 105
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Sustainability and Value: State Palliative Care Reimbursement Strategies

NASHP

It is increasingly clear that any program’s ability to improve care value is critically reliant on targeting the right patients — not too many, not too few, but the right ones.” — Diane E. The state began implementation of palliative care legislation with an analysis of state Medicaid claims and encounter data.