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The 7 Ps of Marketing

Healthcare Success

As an engineering undergrad, I took a Marketing 101 class on a lark, seeking to better understand the psychology behind consumer behavior and developing products with a competitive edge. On the first day of class, we learned the fundamental concept of the 4 Ps of marketing. However, today, I like to use an expanded “7 Ps” definition. Positioning.

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How Hims & Hers built a business entirely centered on telehealth

Healthcare It News

One of the big keys to the company's success has been telehealth. Melissa Baird, COO at Hims & Hers, leads a team of engineers that designed a telehealth experience that engages and connects patient care across its service lines, especially for stigmatized conditions.

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Virtual Care Today and Tomorrow Presented at WHCC

Accountable Care Doctors

It took a few years and a pandemic for the concept of “telehealth” to evolve into comprehensive digital pathways for the delivery of patient care. An in-depth look at how integrated multispecialty medical groups and systems have charted and built true virtual care pathways was presented at the World Health Care Congress June 8?–?10

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Virtual Care Today and Tomorrow Presented at WHCC

Accountable Care Doctors

It took a few years and a pandemic for the concept of “telehealth” to evolve into comprehensive digital pathways for the delivery of patient care. An in-depth look at how integrated multispecialty medical groups and systems have charted and built true virtual care pathways was presented at the World Health Care Congress June 8?–?10

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Learn how technology and mental health meet in the future

Cloud Blogs

During Mental Health Awareness Month, I can't help but reflect on the impact COVID-19 has had on mental health and frontline worker burnout. Research published last year by the Boston University School of Public Health found that nearly one in three Americans are struggling with depression.

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11 New Breakthrough Medical Technology Examples

Etactics

This blog will give you a sneak peek into the newest and, dare I say, most interesting developments in MedTech. The Advanced Medical Technology Association reports that the United States is the largest medical device market in the world, attributing to over 40% of the MedTech market. As well as distributing them. Diagnostic tests.

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Learn how technology and mental health meet in the future

Cloud Blogs

During Mental Health Awareness Month, I can't help but reflect on the impact COVID-19 has had on mental health and frontline worker burnout. Research published last year by the Boston University School of Public Health found that nearly one in three Americans are struggling with depression.