Healthcare Success

MAY 9, 2023

In addition to improving website content, SEO is achieved by optimizing several on-page and off-page elements like header tags, meta descriptions, image tags, URLs, high-quality backlinks, and social engagement. Optimize Description Tags Meta descriptions appear beneath the title tags in SERPs and summarize the web page’s content.

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Health Care Success

MARCH 28, 2022

In today’s blog post, I share: What local search marketing is, Why it’s valuable for healthcare organizations, What it takes to rank for local SEO. An optimized website and blog containing keywords with optimal search volume. Consider file names, title tags, ALT tags, and captions when adding images to your website or blog.

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Etactics

AUGUST 31, 2021

Of course, there are multiple reasons why the healthcare industry is in a constant battle with staying HIPAA compliant. Just to give you an example, AAPC Physician Services Compliant and Profitable Practices created a checklist for the HIPAA Security and HITECH rules and it’s 19 pages long. First and foremost, it’s a complicated law.

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Healthcare Performance

MARCH 7, 2023

I think it’s safe to say that if you are reading this blog, you likely fall into that category). Maybe the compliance department collaborated with the HIPAA Security Officer to run a ransomware and phishing campaign, educating employees about potentially hazardous emails and links.

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Etactics

JULY 28, 2023

This marketing strategy involves creating and sharing content such as blogs, videos, and more. Make sure to reply to any negative reviews in a way that is HIPAA compliant and empathetic. Use a HIPAA-compliant call-tracking system. This is especially true in the medical industry! Track your PPC campaigns.

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