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Four Vital Optimizations Required For Digital Marketing Success

Healthcare Success

Landing Page. Before you can start building and optimizing your digital ad campaign, you need to determine overall consumer demand for your product or service—and how to effectively funnel high-intent audiences into your ad campaign, landing page, and conversion process. Landing Page. Campaign Management (e.g.,

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Patients benefit from AI-powered care navigator at Columbia Memorial Health

Healthcare It News

"We also were keen on enhancing the overall patient experience," said Dr. Ronald Pope, vice president of medical services, care centers, at Albany Med-Columbia Memorial Health. "Mediktor proposed to us to leverage this patient behavior and provide them with an appropriate and safe digital solution instead.

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Community Health Network finds big ROI in consumer-centric technology

Healthcare It News

” A team of roughly 16,000 healthcare professionals shares in that mission by offering the full breadth of healthcare services with a particular focus on population health management. "The ability to digitally merchandise care across services and modalities captured our interest," he continued.

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HIMSS24: Google Cloud Unveils New Generative AI Solutions for Healthcare and Life Sciences

HIT Consultant

What You Should Know: – At HIMSS24, Google Cloud announced a suite of new generative AI solutions designed to address key challenges faced by healthcare and life sciences organizations. Google Cloud emphasizes that gen AI solutions can empower healthcare workers and improve overall efficiency.

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Explore the latest release plans for Microsoft Industry Clouds

Cloud Blogs

Release plans are published on Microsoft Learn and updated regularly as capabilities, products, and services are released. During this wave, we continue to invest in generative AI and copilot solutions—these solutions include customer and partner feedback across industries.

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How To Boost Your Medical Practice’s Website Traffic: Smart Strategies for Success

Sequence Health

SEO plays a crucial role in ensuring that your website not only reaches a wider audience but also attracts the right kind of traffic—potential patients actively seeking healthcare solutions. Focus on long-tail keywords that capture the essence of your services, as these are less competitive and more targeted.

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4 Ways to Boost the Patient Experience Using Digital Check-ins

HIT Consultant

Specialists sometimes require dozens of pages of documents to be completed before an appointment. This past year, nearly half of women reported putting off preventative care services, and 55% of men reported not getting regular health screenings. Digitize the Documents Patients have limited free time, and consideration goes a long way.